Social Media Lead

Working for Age UK Gloucestershire

Age UK Gloucestershire is a local, independent charity with a vision to make our county a great place to grow older. Our dedicated team of staff and volunteers supports older people across Gloucestershire, by providing information, advice, guidance, activities and other services. We’re a flexible, friendly local employer that values passion and purpose and if you’re looking to make a real difference to the lives of older people, this is a great place to work.

Location: Office-based or hybrid (Tuesdays in the office, flexible otherwise)
Contract: Permanent, Part-time (22.5 hours per week) Applications from freelancers also welcomed

Are you enthusiastic about creating engaging content and building vibrant online communities? Age UK Gloucestershire is looking for a Social Media Lead to take our digital presence to the next level.

This is an exciting opportunity to shape and deliver our social media strategy, helping us connect with audiences, share inspiring stories, and amplify our mission to make life better for older people across Gloucestershire.

Why join us?

Be part of a supportive and creative Fundraising & Communications team, collaborating on campaigns, activities, and our strategic direction.

Utilise the latest digital tools and platforms such as Canva, Meta Business Suite and Google Analytics while also exploring new and emerging social channels.

Use your creativity to plan and curate compelling content, experiment with video, reels, stories, and work with a high level of autonomy and ownership.

Enjoy a healthy work-life balance with part-time hours and the option to work from home aside from one office day per week.

Get involved in continuous personal and professional growth through active participation in organisational meetings and opportunities to lead innovative social media activity.

Key Responsibilities:

• Develop and implement a creative social media strategy.
• Design visuals and produce compelling written content for platforms like Facebook, Instagram, and LinkedIn.
• Use data-driven insights to grow engagement and reach.
• Explore new opportunities on emerging platforms.
• When needed, use your creativity to support campaigns, and other marketing activity.
• Create relevant content and update our website using the CMS when required.

Who we’re looking for:

• Proven experience in social media management for a charity, organisation or brand.
• Creative, organised, and confident in using social media to make a real impact.
• Strong skills in content creation – both written and visual (with Canva experience)
• A natural team player who believes in our mission and values.

How to Apply:

If you’re ready to bring your social media expertise to a cause that matters, please click on Apply Now using one of the  ways indicated to the right of this advert.

All expressions of interest to be directed to Chris Walker by calling the number in the contact details or email by clicking on the Apply Now button.