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Contact Information:
UCAS
Rosehill
New Barn Lane
Cheltenham
Gloucestershire
GL52 3LZ
Tel: 01242 544657
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Digital Marketing Innovation Manager
South West, Gloucestershire, Rosehill - Hybrid
The Marketing Campaigns and Innovation Manager will lead strategic marketing projects and introduce innovative strategies to enhance the charity's adoption of new technologies.
The successful candidate will collaborate across the charity and media teams to ensure effective campaign integration of new technologies, maximising visibility, adoption, and engagement to enable the charity to deliver effective, impactful campaigns.
Reporting to the IAG Director, they will work closely with charity marketing and product teams, and maintain strong relationships with stakeholders across the business to keep them updated on marketing innovations and strategies.
The role involves identifying and implementing new technologies to enhance marketing and communications delivery, staying abreast of market trends, and communicating effectively with a broader range of colleagues to ensure alignment and support for marketing initiatives.
Key accountabilities
• Strategic Project Leadership
• Collaboration & engagement
• Technology Integration
• Reporting
You can find the full job description in the attached role profile below.
Skills, qualifications, and experience
• Demonstrate a track record of developing campaigns for a wide range of channels.
• Ability to innovate and introduce new marketing strategies and technologies.
• Knowledge on current with marketing trends and technologies.
• Ability to analyse market data to inform innovative marketing decisions.
• Understanding of behaviour change campaigns.
• Excellent communication skills, both written and interpersonal.
• Skilled at developing content for written and visual channels, including social media content.
• Highly creative and excellent at problem-solving.
• Experience in leading innovations, supporting and upskilling colleagues through insightful conversations and mentorship.
• Experience of working with CRM to ensure personalised campaigns
• Significant experience of communications, marketing, and stakeholder management.
• Experience of managing multiple, complex campaigns.
• Experience of working in a fast moving environment.
• Experience of liaising with internal and external suppliers and customers on a regular basis.
Pacakge
Salary - up to £55,000
• 30 days annual leave (plus 3 concessionary days over Christmas and your bank holidays!)
• Flexibility – UCAS positively supports Hybrid working for its employees, meaning you can work between home and the office in a way that suits you and the business and also has a comprehensive Flexible Working Policy
• A generous pension scheme
• Hundreds of high street discounts and offers with Perkbox
• Internal training and development
• Subsidised gym and café
• Be rewarded for going above and beyond with our ex-gratia bonus scheme and Celebrating U, our quarterly employee recognition scheme
• Dedicated volunteer employee networks promoting wellbeing, awareness and inclusion
If you have any questions and would like to find out more about the role before applying please email the Talent Acquisition team via careers@ucas.ac.uk and one of us will be in touch.
How to apply
Please visit our website by clicking on the Apply Now button to see vacancies and to download and complete our application form.
Hours Per Week: 35.00
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